Taken directly from Urban Decay's press release. Photos courtesy of Urban Decay. I do not claim ownership of anything that is written below.
THE SKINNY:
Creamy, forever-lasting and waterproof, our 24/7 Glide-On Eye Pencils are already the stuff of beauty legend. But what's the one thing that would make them even better? MORE SHADES. Urban Decay announces the relaunch of our award-winning 24/7 liner - now one of the WIDEST eye pencil assortments ever. Seriously, this is HUGE. We added 13 BRAND NEW shades and 14 previously exclusive shades to our already covetable lineup - for a total of 40 habit-forming colors in all. You've never seen such an insane range of shades. Crazy-vivid brights. Shimmering metallics. Wear-anywhere neutrals. Dark, smoky hues. Take your pick of every texture imaginable, from micro-sparkle to matte. If these pencils don't satiate your color lust. NOTHING will.
HYPE:
With this relaunch, Urban Decay is the definitive authority on eye pencils, with the BIGGEST selection of shades out there! From mattes and satins to shades with shimmer and sparkle, our huge range of fun colors includes something for everyone. From crazy, "out-there" colors that would make your grandma cringe to shades you can rock all day long (even if you don't work in an office where peacock blue eyeliner is perfectly acceptable), we've got something for everyone.
NICE PACKAGING:
Shade-match barrels make it easy to find the exact shade you're looking for (no matter how crammed your bag is).
BREAK IT DOWN:
Made with jojoba oil, vitamin E and cottonseek oil, our highly saturated formula glides on, stays creamy for blending and dries down to a waterproof finish that won't budge. What more could you ask for?
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| Courtesy of Urban Decay |
24/7 Glide-On Eye Pencils (SRP $19) are available from Sephora, ULTA and select Macy's stores.
Ok, who is excited for the relaunch? Better yet, what colors are you itching to get your hands on? For me, Freak has been calling to me ever since I saw it swatched on various blogs. It is GORGEOUS! Goldmine and Woodstock are also on my list.
I brought the 19 or 17 pack special from Sephora. I don't think I will ever use them all. But of course i am a beautiful, so I have eyeliners by the droves.
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